Age Concern “pimp the elderly poor” in the interest not of the elderly, but the PR.

Note the power of the media to not only highlight the plight of the abandoned and vulnerable elderly, but to shame Age Concern into actually doing something meaningful for them.

Daughter tricks mother into signing over mothers home to daughter – who is now trying to sell the house without her mothers consent.

Warwick mother targets elderly woman in sly cash theft | Townsville Bulletin

I see that Age (not really that) Concerned is the go-to for commentary on this story. Lots of peal-clutching and tut-tutting, just no real answers to the problem.